Bejing appoints communications consultancy (Reuters) Updated: 2006-04-28 10:35
Beijing organisers have appointed international public relations agency Hill
and Knowlton as communications consultants for the 2008 Olympics.
"Hill
and Knowlton will partner with us to help provide world class services to the
media and communicate the vision of the Beijing Olympic Games," said Jiang
Xiaoyu, executive vice president of Beijing Organising Committee for the Olympic
Games (BOCOG).
"Their expertise and capabilities will complement the
resources we already have." Hill and Knowlton is part of the WPP Group and
was the first international public relations firm to open for business in China
in 1984.
The company helped Athens win the right to hold the 2004
Olympics and was involved in London's successful bid to host the 2012 Summer
Games.
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