GOOOOOSE, a legend of electronic music in Shanghai, plays at the opening of the festival on Aug 25, 2017. [Photo by Ma Song/provided to chinadaily.com.cn]

Music and style of a new global generation

In the West, electronic dance music (EDM) has become the new pop trend, while US-born hip-hop is grabbing more attention in China. Promoting attitude and self-confidence, rap music is getting more Chinese youth interested, especially with the airing of popular TV show The Rap of China.

With smart phones gradually dominating lives of the young population across the world, people are more broadly connected to the outside world with network wires and Wi-Fi, and the youth culture and the aesthetics of the new generation is getting more globalized and immersed.